Small Business Owner Offers Tips for Expanding Services
Small business owner Linda Fuller offers tips for growing your business and offering more services to expand cliental .
- By Megan Rozsa
- Email the author
- November 22, 2012
There are several small businesses in Fairlawn and Bath. Some of them may be places you and your family frequent, businesses that have been in the area for as long as you can remember. And some may be your go-to places instead of national chains.
Small business owner Linda Fuller is no stranger to starting a business from the ground up. In her recent interview with Patch Partners, a website connecting business owners to Patch in local communities, she offers insight into how she expanded her business’s services from just flowers to wine, beer and gourmet gift baskets at Lake Anne Florist in Reston, VA.
Homework must be done first, she said.
“Research what’s compatible with your own products and services, what the current trends are and what your competition is doing.”
Fuller also notes, “Have three times the money you think you need and access to more. Make a business plan for one, three and five years, with goals. Most businesses fail because they’re undercapitalized. Prepare for three years of working like a dog.”
She said it's also important to use your resources and spread the word about your business.
“Get help and advice, whenever and wherever you can. Every business has a trade organization and those organizations usually have wealth of information available. Finally, advertise, advertise, advertise. Don’t see it as an expense. See as an investment.”
The Bath Business Association's mission is to keep Bath rural and business local. Members include La Daisy Boutique, CleverPup101, the Bake Shop in Ghent, the Flower Hutch and more.
In Fairlawn, new small businesses open every month, such as Lit Wick Gallery, LaVida Massage, Cupcake Castle and the Upper Room.
Another way to support locally owned small businesses is to participate in Amex’s Small Business Saturday on Nov. 24. Last year, more than 100 million people participated in this day dedicated to supporting small businesses.
There are more articles and interviews about small businesses on the Patch Partners website, where you can also sign up for the Patch Partners newsletter and Patch Partners Twitter feed to stay better informed, grow your small business and strengthen your community.
TELL US: If you are a small business owner, did you find this information useful? Have you been able to expand your business based on these tips?
Read More in Business
'A Bit of Luck, Whole Lot of Insanity' Flicker in Lit Wick CandlesIn This article
-
Lake Anne Florist
11426 Washington Plz W, Reston, VA (Lake Ane Village Center)38.967808-77.341358Lake Anne Florist
11426 Washington Plz W, Reston, VA(703) 437-8686http://reston.patch.com/listings/lake-anne-florist395513/locations/3629456 -
-
41.15705-81.63695
Local Business Profile: CleverPup 101 Family Dog Training
788 Wye Rd, Akron, OH/articles/local-business-profile-cleverpup-101-family-dog-training/locations/4597017 -
The Bake Shop In Ghent
800 Wye Rd, Akron, OH41.157196-81.636953The Bake Shop In Ghent
800 Wye Rd, Akron, OH330-666-3347/listings/the-bake-shop-in-ghent1417201/locations/1685786 -
41.178056-81.636558
The Flower Hutch Has Something for Every Holiday
Flower Hutch1572 N Cleveland Massillon Rd, Akron, OH/articles/the-flower-hutch-has-something-for-every-holiday1415915/locations/8165583 -
41.133637-81.614447
'A Bit of Luck, Whole Lot of Insanity' Flicker in Lit Wick Candles
The Lit Wick Candle Co. & Gallery123 Ghent Rd, Fairlawn, OH/articles/a-bit-of-luck-whole-lot-of-insanity-flicker-in-lit-wick-candles2119464/locations/8176718
-
-
41.132519-81.612987
Cupcake Castle Makes Decorating A Royal Affair
117 Merz Blvd, Fairlawn, OH/articles/cupcake-castle/locations/8192365 -
41.133586-81.614448
The Upper Room Boutique: Unique Women Wanted
The Upper Room Boutique121 Ghent Rd, Fairlawn, OH/articles/the-upper-room-boutique-unique-women-wanted2119467/locations/720367641.133637-81.614447The Upper Room Boutique: Unique Women Wanted
The Lit Wick Candle Co. & Gallery123 Ghent Rd, Fairlawn, OH/articles/the-upper-room-boutique-unique-women-wanted2119464/locations/7203677
See More on Patch
Most Popular articles
- Child Taught to Steal, K9 Teased, Man Attempting to Bail Friend Arrested: Best of the Blotter
- House for Sale Has Bathroom with Whirlpool Tub, Double Sinks
- Grand Opening Planned for New Fitness Facility on Miller Road
- Police Ask Parents to Register Graduation Parties
- What’s the Going Rate For a Lawn Service in Fairlawn and Bath?